Upholders ask: “Should I do this?” • Questioners ask: “Does this make sense?” • Obligers ask: “Does this matter to anyone else?” • Rebels ask: “Is this the person I want to be?”
In this book, Gretchen Rubin introduces another framework to categorize people. I know, the idea of boxing in folks is flawed, but this only creates a typology based on how people respond to expectation. It does not struggle to explain all behaviors and incongruencies of human interaction. The broad strokes are:
Upholders respond readily to both outer expectations and inner expectations.
Questioners question all expectations; they meet an expectation only if they believe it’s justified, so in effect they respond only to inner expectations
Obligers respond readily to outer expectations but struggle to meet inner expectations.
Rebels resist all expectations, outer and inner alike.
This revelation blew my mind.
I am a classical Questioner and reading about myself was like getting a manual I never knew existed. It explained why I have trouble closing cabinet doors, why I love lists and spreadsheets and deep research about product before committing to purchase.
Most of all, it made me more aware of small differences between me and other people in their strategies. Thanks to this book I am less judgmental and more sensitive about whole variety of people’s choices. It has even cast a lot of light at the relationship with my Mom. Deep stuff.

Take the four tendencies quiz to find out which one are you
Obligers |
Upholders |
Questioners |
Rebels |
respond readily to outer expectations but struggle to meet inner expectations. |
respond readily to both outer expectations and inner expectations. |
question all expectations; they meet an expectation only if they believe it’s justified, so in effect they respond only to inner expectations. |
resist all expectations, outer and inner alike. |
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Obligers need accountability |
Upholders want to know what should be done |
Questioners want justifications |
Rebels want freedom to do something their own way |
My highlights
- The simple, decisive question was: “How do you respond to expectations?” I’d found it!
- As with all the Tendencies, arguments work better when they address that Tendency’s values.
Questioners:
- In accepting those inner expectations, Questioners show a deep commitment to information, logic, and efficiency. They want to gather their own facts, decide for themselves, and act with good reason; they object to anything they consider arbitrary, ill-reasoned, ill-informed, or ineffective. Many, many people are Questioners; only the Obliger Tendency has more members.
- Questioner was the Tendency most likely to agree with the statement “I do what I think makes the most sense, according to my judgment, even if that means ignoring the rules or other people’s expectations.”
- why this task, why this way, why now?
- Questioners have the self-direction of Upholders, the reliability of Obligers, and the authenticity of Rebels.
- But an Upholder or an Obliger may think, “Why do you get to exempt yourself from a rule that everyone’s expected to follow?”
- In fact, Questioners are often puzzled by others’ willingness to act without sound reasons.
- I’ve noticed that a love of spreadsheets is very common among Questioners—they also tend to send people lots of articles.
- Along the same lines, Questioners tend to be very interested in improving processes.
- Similarly, for young Questioners, school can present a real challenge, because many school rules seem arbitrary or inefficient, and teachers and administrators often feel little obligation to justify them.
- Along those same lines, the Questioners’ desire to customize, and their questioning of expert advice, can be frustrating for those to whom they turn for help, advice, or services:
- For instance, legendary entrepreneur and business leader Steve Jobs was a Questioner, and when he was a young man he believed that eating a fruit-heavy, vegetarian diet meant that he didn’t need to worry about body odor—even though many people told him that, in fact, he did need to worry about
- One puzzling note about Questioners: They often remark on how much they hate to wait in line. A friend told me, “I hate waiting in line so much that I can’t even carry on a conversation while waiting to be seated in a restaurant.” Perhaps it’s the inefficiency.
- Delivery can sometimes make a big difference in whether others see a Questioner as constructive or obstructive.
- “I’m definitely a Questioner. Although doesn’t everyone or at least most people think the same way?” Nope, they sure don’t.
- “Have you noticed that Questioners resist being questioned themselves?”
- A Questioner wrote to explain: We Questioners have thought about the logic behind our decision. So it’s a) exhausting to revisit something and lay out all the reasons and/or b) we feel we’re right, so we don’t feel like we have to justify it to someone else.”
- Because Questioners make careful decisions, they’re often annoyed—even insulted—when people question them.
- And, of course, Questioners particularly hate questions they consider a waste of their time.
- so when I feel myself getting sucked into research mode, I ask myself, ‘Is this information actually relevant to what I’m trying to decide? Why am I spending this time and energy on this question?’ ”
- Questioners need clarity, and to get clarity, they can ask questions.
- Is Tony Robbins a questioner? Maybe that is why he appeals to me so much
- Is there a better way to do this?
- “Well, I’ll do these pointless things because they actually do have a point, which is to please my grandmother.”
- “Don’t just focus on the first order of reason, but think about the second order of reason. You’re doing it for your reasons.
- It’s important for Questioners to remind themselves to do what they must so that they can do what they want.
- Their questioning ensures that an organization uses its resources most effectively.
- My wife jokes that she knows we’re married forever, because I already did the research and made the decision. She’s actually right!”
- Childhood can be a painful time for Questioners, because children are so often expected to do things because an adult “said so.”
- It’s worth noting, too, that Questioners often show a strong urge to customize
Obligers:
- How does an Obliger meet an inner expectation? By creating outer accountability.
- When what others expect from Obligers is what they expect from themselves, they have the life they want.
- Obligers vary dramatically in what makes them feel accountable.
- Also, for some Obligers, accountability works better when it’s positive. Reminders and oversight feel like nagging, and nagging may trigger Obliger-rebellion.
- But now I realize that this doing-it-for-my-kids strategy can help Obligers accomplish something worthwhile.
- For instance, many Obligers characterize their behavior as “client first”—a reason for pride.
- The Obliger pattern is not an issue of self-sacrifice, self-esteem, boundaries, motivation, people-pleasing, or discipline, but rather—and I repeat it yet again—an issue of external accountability.
- For instance, for many Obligers, spouses or family count as part of themselves, so their spouses’ expectations become “inner” expectations and are therefore ignored.
- the Obliger expects others to know to stop imposing their expectations, without prompting, to provide relief for the Obliger
- “I work out every day by getting my husband to ask me about it when he gets home.
- People who ask for accountability know they need it.
Rebels
- Rebellion is the opposite of compliance, but rebellion is not freedom.
- want other people to do what I want, just like I want me to be able to do what I want.”
- Just as they often pair with Obligers, Rebels often pair with family members as work partners—perhaps because a relative has more understanding, experience, and tolerance for the Rebel.
- information, consequences, choice—with no nagging or badgering.
- If he thinks you’re not watching, he won’t need to rebel against your expectations.”
Pairs
- One Obliger gave a small but telling example: “I use crosswalks and follow the walk signals, while my Questioner husband doesn’t find it important to use crosswalks or signals, so he jaywalks.”
- An Obliger parent can get very impatient with a Questioner child, whose questions can seem tiresome or cheeky.
- Similarly, when Obligers complain about something they “have” to do, Questioners don’t have much sympathy, because they think, “If you don’t want to do it, don’t do it” or “Why did you say you’d do it, if you don’t want to?”
- We may think we know the “best” way, or the way others “should” work, but whether at home or at work, as long as the tasks are getting done, we should let other people suit themselves.
- It’s all too easy to assume that what persuades us will persuade others—which isn’t true.
- One of my Secrets of Adulthood is that we’re more like other people than we suppose and less like other people than we suppose. And it’s very hard to keep that in mind.
- Upholders value self-command and performance • Questioners value justification and purpose • Obligers value teamwork and duty • Rebels value freedom and self-
- And one of the worst, most common mistakes when we’re trying to help someone change a habit? Invoking the dreaded “You should be able to…”
- To craft a sign that works well for all Four Tendencies, we should provide information, consequences, and choice.
- The happiest and most successful people are those who have figured out ways to exploit their Tendency to their benefit and, just as important, found ways to counterbalance its limitations.
- “How do you feel about New Year’s resolutions?”
- Upholders ask: “Should I do this?” • Questioners ask: “Does this make sense?” • Obligers ask: “Does this matter to anyone else?” • Rebels ask: “Is this the person I want to be?”
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